Director of Admissions

Director of Admissions

companySUNY Fredonia
locationFredonia, NY 14063, USA
PublishedPublished: 3/4/2024
ExpiresExpires: 5/3/2024
Full Time
$101,000 to $120,000 per year

Director of Admissions

SUNY Fredonia

Company Description

The State University of New York at Fredonia is one of the crown jewels in the 64-campus State University of New York system. Founded in 1826, Fredonia is a highly ranked comprehensive, selective, public, residential, liberal arts university that enrolls approximately 4,000 undergraduate and graduate students in 80+ majors and 50+ minors. Fredonia is consistently ranked as a top public university for academics, value, and social mobility. Fredonia is known for its strong academic programs, professional, award-winning faculty, a welcoming, inclusive atmosphere, and a strong focus on student success.

The 256-acre campus, known for beautiful green spaces and attractive architecture, is located one mile from the shore of Lake Erie in beautiful Western New York with ready access to fishing, swimming, and lakefront attractions. Fredonia is centrally located between several large metropolitan areas. It is one hour south of Buffalo and Niagara Falls, 45 minutes north of Erie, PA, and just 2 ½ hours from Pittsburgh, Cleveland, or Toronto.

Fredonia is a safe village community with beautiful Victorian homes situated in the heart of Western New York wine country. The location affords residents all four authentic weather seasons; warm and sunshine-filled, yet comfortable spring and summer, vibrant colors across rolling hills with the changing leaves of autumn, and the picturesque landscapes and accompanying outdoor activities of winter.

SUNY provides a competitive salary and benefits package.

Fredonia's faculty and staff focus on ensuring that all students will achieve the Institutional Learning Goals:

  • SKILLED Develop Intellectual and Applied Skills, Literacies and Knowledge
  • CONNECTED Engage Community and Diversity: Local Stewardship, Global Citizenship
  • CREATIVE Demonstrate Scholarship, Artistry, and Innovation
  • RESPONSIBLE Activate Sustainability, Ethics, Leadership, and Professionalism

JOB DESCRIPTION - Director of Admissions

The Office of Admissions is home to dedicated staff members who recruit undergraduate, transfer, graduate and international students into Fredonia's campus-based and online programs.

Rewards and Benefits

  • Position salary range is $100,000-$115,000, commensurate with experience;
  • Competitive compensation plus comprehensive benefits plan including health, dental, and vision insurance and retirement plan options including a fixed pension plan or a 401(A) with generous employer contributions;
  • Paid leave provisions including sick and holiday leave; impressive educational benefits including tuition-free study plus supplemental tuition aid;
  • A rich array of services, programs and benefits to help employees advance in their career and enhance the quality of their personal life, including professional development programs and services, employee EAP and wellness programs, discounted membership to the on-campus fitness center, and access to the Campus and Community Child Care Center.

Key Responsibilities 

The successful candidate will:

  • Report directly to the Vice President for Enrollment Management and Services and oversee strategic recruitment programs, tactics, and initiatives necessary in achieving the campus' annual enrollment goals;
  • Develop and administer recruitment and communication efforts aimed at prospective first year, transfer, undergraduate, graduate and international students as well as parents, counselors, and community college/industry partnership programs;
  • Lead and manage a team of professionals including the Associate Director of Admissions Operations, Assistant Directors, Admissions Counselors, and clerical staff in the execution of annual recruitment plans and daily operations of the Admissions Office.
  • Facilitate the establishment of annual recruitment goals by student prospect type (freshmen, transfer, online adult baccalaureate, graduate online/on-campus and international 
  • Manage and implement a comprehensive recruitment budget for the unit;
  • Create and coordinate a comprehensive admissions marketing communications plan;
  • Collaborate with the Office of Marketing & Communications, Athletics, and other units to ensure the continued development of the Fredonia Brand in regional and national market; 
  • Utilize predictive modeling and data-based techniques throughout the admissions process, including student search, prospects, applicants, accepts, deposits, and enrolled students; 
  • Manage relationship-building with external constituents including high schools, community colleges, international partners and international recruiters;
  • Travel, predominantly within New York, for recruitment of prospective students;
  • Assist in campus-wide efforts to increase diversity and international enrollments; 
  • Develop recruitment initiatives geared toward increasing out-of-state market share, applications, and yield;
  • Provide direction to and leadership of on campus & online recruitment events
  • Be an active and contributing team member by building and promoting positive professional working relationships across campus; 
  • Monitor and evaluate the effectiveness of campus' NACAC aligned admissions policies and procedures; 
  • Be aware of, understand, and follow all university policies. 

Knowledge, Skills and Abilities:

  • Strong interpersonal and communication skills to work effectively, collaboratively and in a collegial and professional manner, with students, faculty, and staff, as well as external constituents;
  • Possess a personable, professional demeanor with strong leadership skills and demonstrated experience building a positive, trusting team atmosphere;
  • Experience with Banner (SIS), Slate (CRM), and imaging systems;
  • Knowledge of, and experience with, data analytics for predictive and prescriptive enrollment modeling;
  • Strong presentation skills and ability to present dynamically to various groups including, prospective students;
  • The ability to multi task, meet goals and deadlines;
  • Demonstrated commitment to the University, Division, and profession;
  • Demonstrated track record of progressive leadership that is both inclusive and collaborative;
  • Interest in, and commitment to, community engagement.

Job Requirements

Minimum Qualifications

  • Master's degree from an accredited institution of higher education;
  • Significant experience in admissions, enrollment planning and other areas supervised as appropriate;
  • Proven ability to lead, develop, motivate, and supervise staff;
  • Experience in the development of comprehensive recruitment and yield plans;
  • Proficient with technology and its implementation into an effective recruitment plan; 
  • Solid experience and comprehensive knowledge related to the role of marketing in admissions; 
  • Ability, adaptability, and willingness to work flexible hours and extended days within a very fluid ever-changing environment; 
  • Experience and competence in managing comprehensive budgets; 
  • Clear understanding and background in utilizing and collecting data and analysis;
  • Demonstrated commitment and ability to work with a diverse group of students, faculty, staff, and constituents in support of campus and department mission; 
  • Ability and willingness to travel, including possession of a valid driver's license and the ability to drive a vehicle for recruitment travel;
  • Significant experience utilizing a CRM as a recruitment platform.

Preferred Qualifications

  • At least six (6) years of progressively responsible, professional level experience in higher education, in admissions, recruitment, outreach and marketing, including two (2) years of supervisory experience.
  • Experience with Banner (SIS), Slate (CRM), and imaging systems. 
  • Interest in, and commitment to, community engagement.

Additional Information

This is a full-time, term appointed, tenure track position beginning June 1, 2024 or sooner.

Salary range of $100,000-$115,000.

Visa sponsorship is not available for this position.

Fredonia prides itself on an outstanding workforce. To continually support organizational excellence, the university conducts background screens on applicants.

Pursuant to University policy, the University is committed to fostering a diverse community of outstanding faculty, staff, and students, as well as ensuring equal educational opportunity, employment, and access to services, programs, and activities, without regard to an individual's race, color, national origin, religion, creed, age, disability, sex, gender identity, sexual orientation, familial status, pregnancy, predisposing genetic characteristics, military status, or domestic violence victim status. Employees, students, applicants or other members of the University community (including but not limited to vendors, visitors, and guests) may not be subjected to harassment that is prohibited by law, or treated adversely or retaliated against based upon a protected characteristic.

The University's policy is in accordance with federal and state laws and regulations prohibiting unlawful discrimination and harassment. These laws include the Americans with Disabilities Act (ADA), Section 504 of the Rehabilitation Act of 1973, Title IX of the Education Amendments of 1972, Title VII of the Civil Rights Act of 1964 as Amended by the Equal Employment Opportunity Act of 1972, and the New York State Human Rights Law. These laws prohibit discrimination and harassment, including sexual harassment and sexual violence.

Pursuant to Executive Order 161, no State entity, as defined by the Executive Order, is permitted to ask, or mandate, in any form, that an applicant for employment provide his or her current compensation, or any prior compensation history, until such time as the applicant is extended a conditional offer of employment with compensation. If such information has been requested from you before such time, please contact the Governor's Office of Employee Relations at (518) 474-6988 or via email at info@goer.ny.gov.

SUNY Fredonia is actively recruiting diverse faculty of all backgrounds. In efforts and our commitment to the goal of building a diverse workforce we are participating in PRODiG. PRODiG ("Promoting Recruitment, Opportunity, Diversity, Inclusion and Growth") aims to increase the representation of historically underrepresented faculty at SUNY including underrepresented minority ("URM") faculty in general and women faculty of all races in STEM fields ("WSTEM"). Click this link https://www.suny.edu/prodig/ to find out more about PRODiG.

Application Instructions

Interested candidates shall apply and submit the required documents listed below by clicking on the APPLY NOW button. Complete applications received by April 15, 2024 will be given full consideration.  Names and contact information for three professional references are required as part of the application.

  • Cover Letter
  • Resume/CV
  • Provide the name and contact information for three references

Note: After submitting your Resume/CV, the subsequent page gives you instructions that enable you to upload the additional, required documents.


Please see the FAQ for using the online application system. Please contact us if you need assistance applying through this website.

An Affirmative Action, Equal Opportunity Employer, Fredonia provides for, and promotes, equal opportunity employment, compensation, and other terms and conditions of employment, without discrimination.

Required degree level

  • Master

Salary range

  • $101,000 to $120,000 per year